The development prospects of grease

From 2002 to 2011, China's lubricant grease consumption increased from 4.09 million tons to 7.1 million tons, with an average annual growth rate of 6.32%. It is one of the few markets in the global market that has maintained growth. In 2012, affected by the global economic downturn, domestic lubricant grease demand declined, and actual consumption was basically the same as the previous year.

China's lubricant grease market will continue to grow at an annual rate of about 5% in the next five years. It is expected that by 2015, China's lubricant grease consumption will exceed 8 million tons; by 2020, China's lubricant grease consumption will exceed that of the United States. . Now (referring to October 2013), with the improvement of mechanization level, the development of lubricant grease industry is also rising. The higher the degree of mechanization, the higher the utilization rate of lubricant grease, and the future is bright.

China's industry is showing a straight-up trend, and the demand for lubricant grease from iron ore, smelting, and precision instrument manufacturing has doubled. In the era of the automotive aftermarket, China has become a battleground for international automotive lubricant grease. In the lubricant grease industry in 2012, the most exciting thing was the rise of local brands, which broke the dominance of international lubricant grease giants and domestic monopolies.

The domestic automobile industry's strong demand for high-grade lubricant grease has driven technology research and development and continuous product upgrades. Determine your own market competitiveness and remain invincible in China's automotive lubricant grease industry, which is full of strong players. This is the development direction and goal of the majority of automotive lubricant grease companies. Automotive lubricant grease companies participate in the market In order to gain the initiative in market competition, the enterprise's development strategy and effort goals must be formulated scientifically and reasonably based on the current status of the marketing environment, development trends, and the enterprise's own subjective and objective conditions. It has become the development trend of the domestic lubricant grease market to coordinate and unify the three-way relationship between brand building, product optimization and market expansion and form a strategic deployment, with the brand as the guarantee and the products as the market leader.

Generally speaking, the grease industry has experienced a transformation from natural materials to synthetic materials, an evolution from simple lubrication to high-performance lubrication, and continues to adapt to the needs of industrial development and technological progress.